Persuasive Content Guide

Many websites measure their success by counting how many visitors they get to the website or how many pages those visitors view. The problem with this old method is it doesn't actually tell you how many new customers you're getting or how many referrals the website has sent you. At Spinning Planet we've developed a better and more measurable process.

Here Is What It Costs.

Description	Rate
Stage One: Website Success & Persuasive Content Meeting Before you can measure the success of your website we need to know who your customers are and what differentiates your business. We gather this information by taking the client through our Website Success Guide. If you'd like a free WSG meeting, click here. Next we identify the web pages that are needed on your website to make it successful. However, most importantly, we design three new "landing pages" that are designed to encourage your customers (Perfect Prospects) to contact or buy from you by giving them the information that they want as efficiently as possible.	free
Stage Two: Calls to Action We'll design three calls to action graphics for your home page that encourage your Perfect Prospects to click through to their section of the website.	$240.00
Stage Three: Landing pages In consultation with you we'll develop three new pages for your website. Each of them will contain content that is designed to persuade your Perfect Prospects to contact you.	$240.00
Stage Four: Google Analytics & Goal Tracking We'll setup Google Analytics to monitor each of the landing pages and notify you each month how many referrals you are getting from the website. The image to the right shows an example of how a goal conversion works: 3,762 visitors went to the Home page 63 of those visitors clicked to the "Business Packages" page In total 74 visitors ended up on the Business Packages page from the previous page, search engines and email. 16 of those visitors signed up for the Business Package. Total value of Goal Conversions: $16,000	$180.00
Cost (Exc GST)	$660.00